The world very well may be coming to an end. Sorry to start your Friday out like this but in the world of celebrities a wild string of events has lead me to believe that either, things are finally returning to the way to should be or, as I see it, all hell is breaking loose. There is a possible grey area for interpretation so I leave the comment section open to you on that one. Now I don’t normally report on celebrities but when things happen in threes, how can you resist?! Here are reasons A. B. & C. why the celebrity world is headed towards an apocalypse.

To sum it up wild, wild, wild west style, this label isn’t big enough for the both of us. Beyonce is being signed to Jay-Z’s Roc Nation label after parting ways with her manager Papa Knowles. Rihanna who has been on Roc Nation since she started her career is contemplating leaving the label for fear all the best offers will go to B and she will get her scraps amongst other things. Honey child, yes Rihanna, I’m talking to you, Beyonce’s scraps are not a bad thing to pick through.

Wonder how this whole story will play out?!

I thought I was hearing things when I learned the actress, mother of two, performer at the Grammy’s <- yes I though THAT was the stretch, is now releasing a cookbook, but hey when you’re hot you’re hot, way to go Gwyneth.

Please report back if you’ve tried it!

Yup, here is the real kicker, I can feel the floors trembling and the walls collapsing as you read this, photos of Snooki looking phenomenal. I love photographer Mike Ruiz and I know he is magical but the number he did on “Snooks” could put David Copperfield right out of business. I am AMAZED.

I leave you on this fab Friday with the full version of Brit Brit’s latest that has got me feeling like a high school junior again with her post- apocalyptic “Slave for You” inspired video “Till the World Ends” because clearly something is in the air.